This company did not do any advertisements in America. People discover this brand and store only word of mouth.
•Installed window displays to catch people's eyes and tell visual stories and created an environment to invite people from the street to the space.
•Delivered a high-end yet organic, warm, and approachable atmosphere that customers enjoy being there to browse, feel the fabrics, and have a good experience in the store
•Developed concepts of the window display and the visual merchandising throughout the store periodically.
• Sourced the props but also made by hand to minimize the budget.,
• Executed the displays within the store's open hours.
• Created an environment to be easy to shop, highlighted the products to represent the company’s philosophy, and achieved the sales goal.
